SS 1 LESSON 2: CLASSIFICATION OF MEANS OF INFORMATION TRANSMISSION

ELECTRONIC INFORMATION TRANSMISSION

The electronic transmission refers to the sending of information from one network-connected computer to another. It is the use of electronic in interchanging data which is the use of uniform electronic network protocols ( formats) to transfer business information between organisation.

The term "electronic transmission" means “the transfer of data or information through an authorized electronic data interchange system consisting of, but not limited to, computer modems and computer networks.”

VARIOUS ELECTRONIC INFORMATION TRANSMISSION

WWW

It is globally used and can be accessed to anyone. It is primarily used as a medium for communication to ANYONE. The subheading of electronic communications are the screen-based and email. The target audience is basically anyone with access to the Internet. There are massive amount of information on the WWW. Thanks to the Search Engine such as Google, it is easier to search for information on the World Wide Web.

Email

It is an electronic form of letter. It is used heavily nowadays. It is however a double edged as one person can view an email as factual and precise whereas other can view it as rude and blunt. It is not very reliable form of communication. It is only used for Q&A. The audience target are the young people and teens

Phone Call

It is more personal than email and there are less scope for misinterpretation and misunderstanding. Everything can be resolved faster by phone call than the written communication. The audience can be either employee, friend, or customer

SMS (Short Message Servic)

It can be used creatively by businesses. It can act as reminders for appointments can be sent to customers 24 hours in advance. It can be used for special promotional codes for customers. SMS can be used for travel companies enable customers to have real-travel information sent to their mobile. The target audience are those who have subscribed for the SMS communication with the company.

Fax

It is used less frequently yet still used in many businesses. It is a scanned document that is sent through a telephone line to a recipient. It is used to send documents quickly if only a hard copy is available such as a signed contract. The audience can be anyone with a fax, employees, or customers

Video Conferencing

It allows the companies to communicate with other businesses that are far away. It can save the travelling cost and time. There are service that allows more than two business to communicate with each other in different location. The target audience are more likely to be business people

Digital Broadcasting

It allows the viewers to interact with the programmes and services which are provided by broadcaster such as Sky and Freeview. The target audience are more likely to be viewers and subscribers of interactive TV services

NON ELECTRONIC INFORMATION TRANSMISSION

Non- electronic communication involves the distribution of a message usually in the form of: Reports, Letters, Flow Charts, Invoices and even Verbal Communication amongst employees. This form of communicating is not as popular as it once was, but it provides businesses with other avenues to communicate instead of electronic communication. 

VARIOUS NON-ELECTRONIC INFORMATION TRANSMISSIONS

Face-to-Face

It is the most efficient form of communication between anyone. It allows both parties to express what do they want to say and responding to each other. It also enables both parties to exchanges hard copies as well. The target audience is pretty much wide

Invoice

The invoice lists the quantity of each item, the prices, service description, and a contact address for payment. It is a legal document which can be used as evidence of an incurred debt. The target audiences are mainly the buyer of the item and those with outstanding pay

Memorandum

It is used for internal communication between the departments within an organisation. The target audience can be the employees within the organization

Letter

It must be of high standards of communication. It must be clear with the information and should have introduction, details, and how should the reader respond to the letter. It may give rise to the legal liability. It can be formal or informal, specialised or simple, impartial or emotional, and/or reasoned or strongly advising. The audience can be anyone as long as they have literacy skill